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Major Campaigns

Large-scale university campaigns with strategic goals, such as Freshers, Clearing, and Graduation.

1. Graduation

One of the major campaigns I work on is Graduation. For the most recent Summer Graduation 2025, the campaign was a huge success, achieving:

  • Over 1 million impressions

  • 9.35% engagement rate

  • 25,000 reactions across all platforms

Below are the pieces of content I created for this campaign.

Wicked Trend

Outfit

Shazam

Multilingual

2. Clearing

One of the major campaigns I work on is Clearing. For the most recent Clearing 2025, the campaign was a huge success, achieving:

  • Over 1 million impressions

  • 832k reach

  • 5.28% engagement rate

Below are examples of content I created for this campaign.

Clearing Phone Call

Paper Plane POV

3. Freshers

One of the major campaigns I work on is Freshers/Arrivals. For the most recent Freshers 2025, the campaign was a huge success, achieving:

  • Over 1 million impressions

  • 822k reach

  • 2548 new followers

Below are examples of content I created for this campaign.

Freshers Fayre Reel

IMG_1261.jpg

Freshers Fayre Carousel

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